When you push yourself onto others, that’s also sometimes called ‘interruption’ marketing. The inverse of that is when you make it easier for others (with a genuine need) to seek you out.
...- Home
- |
- Tag: b2bsales
There are THREE things to get right…
1) How you STRUCTURE the conversation
2) The OFFER that you make (aka HNB)
3) What happens BEFORE the meeting
TikTok is fast becoming a super-powerful business development tool for SERIOUS, ESTABLISHED, MATURE, KNOWLEDGE PROFESSIONALS so learn how to utilise it.
...What is the difference between a website and a landing page?
Well, technically, a website is made up of landing pages your homepage is a landing page because people land there. A blog article is a landing page because people land there. But when people talk about a landing page, they’re usually talking about a very specific page that’s dedicated to one outcome and most landing pages there’s only two options. Take the next step, or leave.
So opt in to get the free gift or leave, complete the quiz or leave book a meeting or leave. And it’s largely for that reason one landing pages out convert home pages and blog pages and all the other pages the best home pages convert at around 2% The worst landing pages convert at 10%.
Check out the link in our profile in my profile that there’s a page that converts at about 40% but the best thing about landing pages is you control the journey.
...A friend of mine just sent me a link to his landing page. It’s a really sharp landing page because he’s a really sharp guy.get?
...What’s more important to your clients price? Or speed, speed? Or price?
Because I meet a lot of business owners that spend a lot of time stressing out about their rates.
Am I charging too much?
What do I need to do to stay competitive, perhaps I should be pulling my prices down.
However, if you look at all the industries out there that are totally crushing it, it’s not about price. It’s about speed.
...