According to the pundits, your average open rate for a marketing email should be around 15% to 25%. In this video, I share how we are consistently getting 70%+ open rates on email marketing messages in drip-fed sequences. It all comes down to three factors…

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What do you need to attract an opportunity, then qualify that lead, then book an appointment, then elevate anticipation, then host the meeting, then conduct follow up, then close the deal, then onboard the client? That’s what we cover in this masterclass. All that and more.

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If you work in B2B, your ‘offer’ is more important than your product or service. How you structure the deal is more important than what you do. Yet, most people don’t know how to structure an offer intelligently. They create barriers and slow down the decision-making process.

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Do you want to attract followers, get invited to speak, host your own rooms and start your own Clubs? Sure. But what’s more important? Having an ‘off ramp’. That’s why this recorded workshop is all about how to build your network and then… get leads, clients and build your authority when using Clubhouse.

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What factors help your clients make decisions? What behavourial habits undermine your ability to make a sale? In this full-length interview, Jo Evershed shares how behavourial science intersects with marketing.

Jo Evershed is co-founder of Cauldron Science and creator of the Gorilla Experiment Builder. For more interviews like this, go here: https://b2bdash.io/summit-2021/

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Yaro Starak is a serial entrepreneur who has been building online ventures since the earliest days of the tech boom, when he was a university student in 1999. He has sold advertising, online courses and, most recently, he has created a trail-blazing online product that combines outsourcing with SaaS.

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