I ❤️ Lazy Marketing
I’m not just talking about how you ‘frame’ your product or service (to make it more attractive to the buyer).
I’m also talking about the SYSTEMS you have in place to make your life easier!
A lot of B2B Business owners spend time at networking events, hustling to meet new people and get new clients.
Instead, be LAZY!
- Create a lead magnet to get the lead
- Meet via zoom to avoid travel
- Create email sequences to handle objections