If you’re on TikTok, you’ve likely experienced the frustration of low engagement on your videos. It can be discouraging to put time and effort into creating content only to have it go unnoticed by your target audience.
But what if I told you that we generate about 30 leads a month from TikTok alone.
Yep.
That’s 30 highly targeted leads every month based on these strategies I’m about to share with you.
#1 Focus on creating content that is of high perceived value to your target audience.
This means understanding who your ideal followers are and what they’re interested in. Once you have a good sense of this, you can tailor your content to meet their needs and expectations. Consider creating informative or educational videos that provide valuable tips or insights related to your niche. My personal favorite are ‘How to..’ videos.
How to Book More Meetings with Very Interested Prospects.
#2 Offer a gift or incentive to your followers at least once a week.
This could be something like a free report or framework that provides useful information or tools related to your niche. Make sure it’s something that will be of genuine interest to your target audience and that they will perceive as valuable. This will help to establish trust and credibility with your followers, which can lead to increased engagement and even conversions down the line.
Check out an example here >>
#3 Make sure to create an off-ramp to guide your followers and fans from social media to your business.
This could be a link to your website or a landing page where they can learn more about your products or services. Make sure to include this off-ramp in your social media bios so that it’s easily accessible to anyone who visits your profile.
It would look something like this:
Consultants? Agencies? Biz Owners? Want more leads? Meetings? Better Clients? Click the link:
https://bit.ly/3Kv5ikF
Implementing these strategies may take some time and effort, but the payoff can be significant.
By focusing on creating high-value content, offering gifts or incentives, and creating an off-ramp to guide your followers to your business, you can transform your TikTok presence into a lead-generating powerhouse.
So, don’t give up if you’re struggling with low engagement – start implementing these strategies today and watch your TikTok presence soar!