Want to build a business that really resonates with your customers?
Here’s a secret: it’s not about what you want. It’s about what your customers don’t want.
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- Author: James Tuckerman
As a business owner or entrepreneur, it’s important to recognize the value of your existing customers and to make efforts to keep them happy and engaged. Here are some tips to do just that.
...Many business owners struggle with the concept of pricing their products or services. They often feel pressured to be the cheapest option in the market, fearing that customers won’t choose them if their prices are too high. However, this mindset can actually be detrimental to their business in the long run.
...If you’re looking to boost your credibility and authority, there are three strategies to consider. However, only one of these strategies actually works…
...Hey, listen up! Just because you don’t personally like something doesn’t mean it’s not effective. Don’t let your personal preferences get in the way of a killer marketing strategy. Keep an open mind and give these tactics a chance to work their magic.
...If you’re a business owner selling complex products or services, you know how important it is to connect with the right audience. But sometimes, it can be challenging to define exactly who your ideal customer is.
This is where the “Doctor on the Plane” test comes in.
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