In this 18 minute tutorial, I share a strategy that we use to consistently attract and gather 100 high-quality, highly targeted B2B leads every week on Facebook without running ads.

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Arne Giske is a master at Facebook Groups. His largest has 80,000 members! Yes, eighty THOUSAND!!! And he knows how to turn those members into clients, too. In this short excerpt from the b2B Sales & marketing Summit, Arne tackles an important subject… How to get get B2B leads and potential clients OFF social media and into your business.

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What comes first? Leads or sales? This is not a trick question. It’s not a chicken and egg question either! If you sell a complex product or service, that’s not driven by impulse, that requires a bit of thought and consideration before an agreement is reached… leads always come before sales. Get 24 lead generation strategies for B2B.

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